06 August 2012

Pacific Broadcasting Research by NZ On Air

In June 2012, NZ On Air released a research project it commissioned into broadcast options for Pacific audiences in New Zealand. 

It was the first of its type undertaken in New Zealand and was undertaken jointly by Sai Lealea (SDL Consultancy), Tim Thorpe (Tim Thorpe Consulting), and Holona Lui (Catalyst Pacific) with assistance from Emma Powell and Dr April Henderson from Victoria University. 

In July, NZ On Air organised a small forum in Auckland made up of Pacific broadcasters and programme makers  to discuss the research. 

In releasing the report NZ On Air stated that:

 "In a highly-constrained funding environment it's important that we look together for the best, most creative, and most useful ways to serve our audiences. By talking together and sharing ideas we hope we will be able to develop new ideas and new partnerships to increase content for Pacific audiences in the future."

Christchurch meeting for Pacific Broadcast Research
Wellington meeting for Pacific Broadcast Research

You can download a copy of the report here.